by Lewis Flax | Aug 8, 2019 | Blog
Associations commonly struggle with how to increase sponsorship revenue. Reaching out to the same companies over and over again is time-consuming and difficult. Providing transactional sponsorship offerings may bring in dollars but is unlikely to dramatically increase...
by Lewis Flax | May 3, 2019 | Blog
Elizabeth Engel and I are addressing the interactions and relationships between members and partners within associations. Elizabeth shared her thoughts in a prior post. Here is my take. Suppliers and Members are Involved with Associations for...
by Lewis Flax | Apr 2, 2019 | Blog
Note: The post below is a guest blog from Elizabeth Weaver Engel (Spark Consulting) as a part of our series on partnership vs. membership. Spark helps associations grow by providing strategic membership and marketing advice and assistance. Lewis and I...
by Lewis Flax | Mar 20, 2019 | Blog
Note: the following is a guest blog from Elizabeth Weaver Engel of Spark Consulting. Spark helps associations grow by providing strategic membership and marketing advice and assistance. In the coming weeks and months, Lewis and I will be looking at various aspects of...
by Lewis Flax | Jan 30, 2019 | Blog
Nearly all of us dream of an established company providing our nonprofit with significant funds. We are thrilled when we line up a meeting with a prime corporate prospect! At the meeting, we provide background information on our organization, smoothly present details...